Hola!
I'm Meg!
My world is very colorful—literally.
I have synesthesia, which means every sensory input is associated with colors. And colors have textures, temperatures, sounds, and personalities.
To my greatest surprise, one day I discovered that not everyone see numbers, sounds and space in color. For most people 3 is a number. For me is a pink number.
This is why when I became curious about perception, and for the past 20+ years, I've studied everything from perception, color science, hypnosis, to dream psychology and everything in between.
II spent years photographing people and everything I could find. I was a resort photographer for a couple of seasons, exhibited paintings, and spent the past few years immersed in brand strategy.
,
I love experiencing places, observing how color, light, and sensory perception collide, and honestly, I can't get enough of it.
¡Hola!
Welcome to my very
colorful world!
Literally. I have synesthesia — a neurological phenomenon where senses cross-wire. It makes me more sensitive to the world than most. It makes me experience life in color.
As seen in:
Colors aren't just colors. To anyone.
While in Fine Arts, one day I casually discovered that my friends don't experience names in colors. I'd never questioned it. Until then.
That started my exploration of perception, neuroaesthetics, and color science — a thesis in 2013, and the work I do today.
Because color doesn't just look like something. It feels, sounds, and means something at a biological level. It makes people feel, not just see.
And branding is all about feelings.
Colors aren't just colors. To anyone.
One day, while in Fine Arts, I casually discovered that my friends don't experience names in colors. I'd never questioned it. Until then.
That started my exploration of perception, neuroaesthetics, and color science — a thesis in 2013, and the work I do today.
Because color doesn't just look like something. It feels, sounds, and means something at a biological level. It makes people feel, not just see.
And branding is all about feelings.
Salty
Fragrant
Soft
Loud
Sour
Colors aren't just colors. To anyone.
While in Fine Arts, one day a friend stared at me blankly when I casually mentioned that people's names have colors. It was just the way things were for me. I never questioned it. Until then.
That's what started my exploration of perception, neuroaesthetics, and color science — a thesis in 2013, and the work I do today.
Because color doesn't just look like something. It feels, sounds, and means something at a biological level. It makes people feel, not just see. And branding is all about feelings.
First research on color and fairy tales, 2010
Synesthesia Color Table, 2011
Moving into advertising, winning poster for Tournai's council campaign, 2015
Interview with neuroscientist A. Oliverio, for Color Date, 2014
Color strategies applied to wellness brand "Jillian's Healing Arts Center", 2023
Published my book "Colors & Fairy Tales" on the usage of color for multisensory advertising and branding, 2024
📚
Book Worm
I love books. Historical novels are my go-to. And of course, any book related to brain science and color!
🧠
Neuroscience Nerd
Brains, perception, colors, how we experience things: I can't stop exploring this stuff, I love it!
🎨
Potato Cat
Obsessed with my adorable potato cat, Rhea. She's obsessed with cuddles, bread and flies.
🌍
Traveler
I solo traveled and lived in different countries for 12 years. In 2018 I fell in love with Valencia!
2018
Moved to Valencia.
After so many years of traveling, I wanted to meet people with similar passions, make new friends, and dedicate my time to what I loved the most: colors, photography, outdoor life, and sun!
That was the beginning of ValenFoto.
Valencia, 2019
Creative photography workshops, 2026
My first solo trip, Australia, 2007
ValenFoto community, 2019
Rhea, my fluffy potato, 2025
Photographer · Synesthete · Valencia
I see the world in color.
Literally. I have synesthesia — colors have textures, temperatures, personalities. It's been a 15-year obsession, and I wouldn't have it any other way.
Colors aren't just colors to me.
Wednesday is deep teal. The letter A feels like coral. Your voice has a color too — I just haven't told you what it is yet. This is how my brain works, and it's shaped everything I create.
If I didn't need money, I'd just read forever. No notes.
Brains, perception, how we experience things. Can't stop.
Degrees in creative work. Making things is the engine of my life.
My cat. The biggest love of my life. I'm not normal about her.
I came to Valencia
for a week. I stayed.
The light here is different. The colors hit differently. Six years later, I'm still discovering new things in streets I've walked a hundred times.
Come feel a place,
not just photograph it.
Ready to explore how color elevates your business and life?
Color Strategist & Brand Photographer based in Valencia, Spain - Copyright @Meg Rouje 2026